Visual Design

A great first impression is so very important. We know, that in order for something to grab our attention there needs to be an immediate hook. In E-learning the first visuals that meet the user can entirely change the engagement levels.

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Therefore at Mindspark we always deliver dynamic and engaging visuals that immediately stimulate the users and provide them with a positive first impression.
We use our visuals as a tool to guide the user’s attention, to support their understanding of a topic and reinforce the learning outcomes that we want.

Our interfaces feel intuitive from the first click, and the user is never left hanging or not knowing what to do. They are always guided towards the next objective whether that is continuing to an animation or figuring out an interactive problem.

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Working together with your company we try to adopt the style of choice that you have and perhaps even use a Design Guide, if that is something that your company uses for media creation. This creates a professional and recognizable product, that your employees feel they can trust. That is one of the great powers of bespoke e-learning courses.

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All this being said, it is important to realize that e-learning is not a short-form video that needs to be consumed and forgotten. Therefor we use a set of key visual principles that ensures no one is left behind. For example we never remove key information from the users vision once it has been introduced or before they are ready to move on. We build up animations into coherent works of information, we do not just let them speed by.

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We use movement to our advantage to create a visual feedback, when users engage with the course. This is great for engagement without overstimulating the mind.
Consistency is key across the course or multiple courses. We reuse visual elements that represent the same thing in order to reinforce meaning and reduce the cognitive load. This makes e-learning feel coherent, and it helps ensure a lasting impact.

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Are you ready to hear more? Ship an email towards contact@mindsparkelearning.com or use the form below.